ayokastudio

ayokastudio strategy

  • CONCEPT CREATION

    Developed and founded ayoka.studio - a vintage ecommerce business; independently owned and operated online

    Offered 3 major product offerings targeting mid range - high consumer markets

    Collaborated with external vendors to buy products wholesale; facilitate the procurement of new inventory, assemble the product, and prepare items for shipping

  • WEB DESIGN & CONTENT DEVELOPMENT

    Created full brand visual identity under a unified system of design elements including logos, colors, typography, illustration, and photography

    Creative directed brand shoots, and developed full scope ecomerce website

  • PR, SOCIAL & EVENT COORDINATION

    Built and managed social community

    Pitched and landed local fashion publications

    Collaborated with external vendors to develop various brand activations & pop ups

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